In August 2003, the concept of a generic newsletter for the use of mortgage brokers was conceived.  The first “Finance Matters Newsletter” (FMN) was delivered in Autumn 2004.

The original concept came about as a result of a frustrated mortgage broker not having the time to deliver regular and quality communication to his clients. Realising that he was probably not alone, he decided to create a generic newsletter that could be individually branded by many brokers to be delivered to their clients as the broker’s own newsletter.

A new partner bought 50% of the business in early 2005 and through company re-branding “Your Client Matters” was established. The focus of this new company was more than just delivering a newsletter service to their partners’ clients, but also in educating mortgage brokers on how to use this incredible tool as a major part of their marketing strategy, helping them build and grow their business.

Improvements to the newsletter saw an introduction of high gloss paper, re-branding of the newsletter to a mini magazine (now called Finance Matters magazine), educational marketing workshops for the mortgage broker, high value competitions for the mortgage broker clients’ participation, and a partner “marketing” support service providing additional free marketing support services to the broker partners.

In 2006 the balance of the company was acquired by the new partner and since then the company has been positioned as the leader in the finance industry for their specialty in lead generation and client retention systems for mortgage brokers.

Today, Your Client Matters delivers quality marketing workshops to hundreds of mortgage brokers every year through aggregation professional development days and their public workshops.