Georgia Cullen – YCM marketing communications
In such a digitally saturated world, how do we grab our clients’ attention so we can get OUR message across? Many marketers and business owners may think the rise of digital platforms at our finger tips will bring about the death of printed publications and client engagement. Well so far it […]
I had the unfortunate experience the other day reading what I would call one of the worst email campaigns I have ever read from a claimed ‘expert’ in the field of ‘digital advertising’.
It was quite clear that they had no idea […]
Everyone knows that the beginning of a new year calls for a review of the past 12 months and planning for the future… We hope our 7 step marketing plan will help you gain a head start for the year. Good luck!
The TOP 3 things you will need to achieve […]
As business owners, it is a juggle to generate leads, process loans and think about how and when to engage with clients for future income.
In the world of finance, it is easy to assume our clients know what they need and when they need it. It is easier to believe clients will call when they need […]
Your Client Matters works with many brokers on a daily basis. Every single day we talk to many brokers who are considering our program AND who use our program. We meet brokers at events, we speak to aggregators, associations, training providers and industry partners – and they find the same challenges for brokers that we do.
Our […]
In the January issue of your marketing matters we introduced you to a young gun of the industry who is achieving fantastic results. His key strategy is simple – get out and meet lots of people. Using a combination of open homes, networking and sponsorship of community events he meets up to 300 new people per […]
Upon entering a jewellery store to find the perfect diamond for your special someone you see a cabinet full of beautiful sparkling diamonds. They all appear to have what you are looking for but they have different pricing. The sales person greets you and starts to talk to you about a few that have caught your […]
QUICK QUIZ:
What is the one thing everyone has at least one of, that we would never be caught out without, that’s permanently attached to our body, that’s the first thing we look at in the morning and the last thing we look at each night (we even take it to bed with us) AND […]
